EP Tourism Talk - March 2022

And just like that's it's Autumn! Welcome to the March Tourism Talk. Highlights for this month include details of the business hardship grant, workforce challenges, a lunch with Koshie, Aboriginal dual naming, reputation marketing resources and more! Until next time - Annabelle

Business Hardship Grant

Applications for Business Hardship Grants are now open for businesses impacted by the health restrictions in place since 27 December 2021.

The grant will provide up to $11,000 for South Australian businesses that experience a 50% or more decline in turnover in the month of February 2022 compared to an equivalent reference period.

All eligible businesses must submit an application for this grant - more information.

Workforce Challenges

Following conversations regarding workforce challenges, please see the following useful resources:

  1. RDAEP Jobs Board - submit your job vacancies here.
  2. Incentives for Workers - click here for details on the financial incentives for workers program, which offers payments of up to $6,000 for eligible workers.
  3. Workforce Challenges Survey - submit your feedback regarding workforce challenges here (submissions close 31 March).

SATC Global Markets Industry Webinars

SATC is running webinars on market trends, the trade landscape, consumer sentiment and SATC's target markets. Follow the link to register.

Work & Play the Aussie Way Toolkit updated

Tourism Australia has updated their Work & Play the Aussie Way Toolkit to encourage young people to work and travel in Australia.

The campaign is designed to help address critical workforce shortages caused by the COVID-19 pandemic. It showcases the adventures working holiday makers can have while in the country. Click here to see the campaign and find out more.

Invitation - ABH Luncheon with Koshie

Join ABH for an inspiring lunch with David Koch to talk about opportunities in the market and how business owners can make the most of them. More info.

DATE: Friday 27th May 2022

LOCATION: Sanctuary - Adelaide Zoo Entrance, Plane Tree Drive, Adelaide, SA

COST: FOC for the first 8 EP tourism businesses (Normally $110.00). 

RSVP: annabelle.hender@rdaep.org.au - First in, first served. 

Image Credit: @saltythebus

Tourism Australia Adopts Aboriginal Dual Naming 

Tourism Australia is adopting a dual-naming approach for capital cities and other specific locations around Australia by using the known Aboriginal name alongside the English name.  As Aboriginal and dual naming becomes more commonly used in Australia, it not only acknowledges the traditional owners of the land we live, work and travel on, but seeks to incorporate 60,000 years of Indigenous custodianship, language, and knowledge into the mainstream consciousness. More info.

Reputation Marketing

We all know how important reputation is when it comes to managing a business, with word of mouth becoming an increasingly powerful marketing tool. See below some handy resources on delivering successful reputation marketing: 

Submit your Product Updates

With such a large, diverse and ever-changing tourism landscape, its important to keep your  Regional Tourism Manager up to date. The info you share helps us deliver effective marketing activities e.g. the EP visitor guide, website and social media to name just a few!

While in an ideal world I would be having  regular 1:1 coffee catch ups with you all, this would translate to roughly 422 coffees a year. With this in mind, it was necessary to create an efficient process for product updates. TIA! 

Submit a product update

Annabelle Hender
Tourism Development Manager Eyre Peninsula
Email: annabelle.hender@rdaep.org.au
Phone: 08 8682 6028

Check us out on Social Media:
Facebook: Eyre Peninsula Australia’s Seafood Frontier
Facebook (Industry group): Eyre Peninsula Tourism Network 
Instagram: @eyrepeninsula

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